计划书英文四篇
计划书英文 篇1英语商业计划书(Business Plan)
第一讲:概述
第二讲:现状分析
第三讲:目标确定
第四讲:组织结构
第五讲:产品分析
第六讲:市场分析
第七讲:市场策略
第八讲:生产分析
第九讲:财务分析
第十讲:附件
第一讲:概述(executive summary)
概述是整个商业计划的第一部分,相当于整个商业计划的浓缩,使整个商业计划的精华所在。一般将概述放在最后书写,页数应控制在2页以内。
概述应包括的基本内容有:
企业的宗旨,例如:
In 20xx, ABC Corporation was created to...
Now, ABC Corporation is at a point where…
背景介绍,例如:
For many years people have…
The condition of the industry today is such that…
产品或服务及市场竞争情况,例如:
We have just completed the development of S30 – a novel ……此处隐藏5310个字…….
Pioneered new distribution channels. Established national sales force.
Established national repair & service centers.
Brought new and innovative products to the market.
Designed point-of-purchase materials.
[Education}
University of Boston
Boston, MA
B.A. - Computer Sciences
President
John Q. Doe, Chief Executive Officer, and Director since February 1988 and President since January 1990. Mr. Doe was the founder and Chief Executive Officer of the original operating company known as Random Excess, Inc. He has had experience in the widget field with his own firm, John Doe Co., of Oshkosh (Wisconsin), from 1980 to 1987. This firm was sold to FatCat Widgets, Inc. in 1987. Mr.2